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Strict Standards: Non-static method Cache::getLibrary() should not be called statically, assuming $this from incompatible context in /home/admin1/public_html/concrete/libraries/cache.php on line 121

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Today, I thought that rather than provide a tip, I would provide a tool that I have found very useful in selling direct mail campaigns. This Excel spreadsheet is quite flexible and ready to use. I would suggest that in discussions with your clients, you show them the potential results (ROI) based upon several scenarios regarding number of responses.

We know that a highly personalized cross media campaign using the InteliMailer™ will yield a higher number of responses than just a static mailer or postcard. Get the client involved in the decision of what the response rate could or should be.

Excel Spreadsheet [zip]


Strict Standards: Non-static method View::getInstance() should not be called statically, assuming $this from incompatible context in /home/admin1/public_html/concrete/models/page.php on line 128

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